Library of Social Science
Stars of Marketing
Marianne Rutter
Els van Egmond
Authors may not be aware that their publisher’s marketing department receives hundreds (if not thousands) of requests each year to have their books displayed at a scholarly or professional meeting. Book Exhibit Managers cannot fulfill every request—they do their best.

Library of Social Science tries to facilitate marketing decisions by selecting—from the wide range of conferences held each year—only the best: those that attract the most serious, prominent and influential scholars and professionals.

Marketing people who deal with conference organizers trying to develop a book exhibit have a thankless task. People reach out to them only when asking them to send a book, a group of books or a flyer to a meeting.

Although marketers play a major role in promoting a book and its author, people are not often aware of the contributions they make.

Library of Social Science works with over 300 marketing people each year (we listed many of the publishers we work with in a previous Newsletter). We appreciate what each of them does. But we wish to acknowledge in this issue of the LSS Newsletter the STARS OF MARKETING.

These people are a pleasure to work with. They demonstrate passion and determination making certain that their books—and their authors—become well known.

These people are star-makers, but also the STARS OF MARKETING.

Anthony Wright
Cambridge Scholars Publishing
Todd Voorhees
American Psychological Association (APA) Books
Anne Rumberger
Verso Books
Wanying Chin
World Scientific
Publishing Company
Sharon Kucyk
John Wiley & Sons
Cindy Minor
Allan Spencer
Penguin Random House
Krista Clark
Pearson Education
Dorothy Avery
Guilford Press
Herbert Richardson
The Edwin Mellen Press
Heather Boyle
Peter Lang Publishing Group
Ashia Troiano
The New Press
Irene Imperio Kull
Temple University Press
Justin Demeter
New Harbinger Publications
Mindy Waizer
Transaction Publishers
Michelle Alamillo
SUNY Press
David Mitchell
Cornell University Press
Victor Loos
Bayou Publishing
Colin McGee
Jessica Kingsley Publishers
Kate Templar
Stanford University Press
Christina DeYoung
Harvard Education
Publishing Group
James Stock
Wipf and Stock Publishers
Yedidah Cohen
Nehora Press
Christopher Farmer
University of Texas Press
Jon Wilson
Association for Asian
Studies Publications
Crystal Clinkenbeard
Sounds True
Jenna Retana
SAGE Publishing